The best Alexa+ alternatives

Better than Alexa+ if you want the most capable free personal agent and you're comfortable giving Meta access to your accounts.

Muse is the most complete personal agent you can get today: it books, buys, handles email and forms, and it's free to start. It also has the strongest published safeguards here: approvals before sending or buying, a full audit trail, and a separate agent that checks anything it sends out. The catch is trust: it wants deep access to your email, calendar and payments, it's run by Meta, and reporting found that some of its beta phone calls were completed by human workers.

Better than Alexa+ if you can get an invite and want an agent you text that books, buys and calls businesses for you.

Instinct is the most capable errand-runner you can text, and it really does pay and book for you, using virtual cards you approve. You need an invite to get in, prices haven't been published, and reviewers have raised privacy and liability questions, so check what you're agreeing to.

Better than Alexa+ if you want a free, proactive agent that can actually order, pay and book on websites for you.

Hark Pro is one of the strongest new agents: Handoff works through real websites, every feature is in every plan, and the free tier is generous. It's brand new, it asks for email, calendar and card access to work well, and it can't make phone calls yet.

Better than Alexa+ if you want a free agent in your texts that books, calls businesses and chases refunds.

Pally is the best free agent you can text: it books, calls and chases refunds, and it asks before anything consequential. It plans to earn fees from merchants when you buy through it, though it says merchants can't pay to change its picks, and working through websites needs the $95-a-month Cloud Mac add-on.

Better than Alexa+ if you want the broadest agent on every device and already pay for, or are happy to pay for, ChatGPT Plus.

ChatGPT is the most capable personal agent you can buy today. It researches, fills forms, works in your email and calendar, and runs scheduled tasks, on every platform. Real agent use starts at Plus ($20); the always-on dot needs Pro at $100 or more and wasn't offered in the UK or EU at launch. OpenAI retired its Atlas browser in August 2026 and moved that work into the ChatGPT desktop app.

Better than Alexa+ if you use Gmail, Google Calendar and an Android phone and want the agent built into all three.

If your life runs on Google, Gemini is the most connected assistant: Task mode keeps working in the cloud after you close your laptop, and it already knows your Gmail, Calendar and Maps, for less than its rivals charge. Task mode isn't available in the UK, EU or Switzerland, and auto browse only works in Chrome.

Better than Alexa+ if you want an agent that works in your own Chrome with clear permissions, and careful writing and research matter to you.

Claude is the most careful of the big agents. It works inside your own Chrome with per-site permissions and asks before risky steps, and Cowork handles longer jobs on your computer. It has no always-on agent you can text, and agent work draws down the same usage pool as chat, faster.

Better than Alexa+ if you use Windows and Edge and want a free agent that's already there.

Copilot is a solid free agent for Windows and Edge users: Actions can work through bookings and unsubscribe flows, asking you first. Actions is still a US preview tied to Edge, and Copilot does less on its own than ChatGPT, Claude or Gemini.